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How to Set Up a Business Instagram Account

How to Set Up a Business Instagram Account

Did you know that you can set up an Instagram account specifically for your business? It’s a great way to build your social media presence and connect with your community. Starting your business Instagram account is simple. Check out how to do it by following the guide below.

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Everything You Need to Connect with Generation Z

Everything You Need to Connect with Generation Z

Connecting with Generation Z can be difficult and requires a new approach. This generation has grown up in an entirely digital era. You need to understand your target audience and what types of marketing work for them.

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4 Awesome Free Digital Marketing Courses

4 Awesome Free Digital Marketing Courses

Any time is a good time to learn more about digital marketing. Whether you want to impress potential employers or hone your current skill set, free digital marketing courses can help. These courses can benefit your business. Here are our recommendations courses that will help you reach your goals.

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7 Big Brands Using WordPress Right Now (and why you should too)

7 Big Brands Using WordPress Right Now (and why you should too)

Nothing good is free and nothing free is good. This is a good rule of thumb in life but definitely not true when it comes to Wordpress, one of the top website builders. Wordpress has been, inaccurately, labeled as good for small blog sites only. In reality, some of the largest and most diverse brands use Wordpress. It meets their unique needs and styles. Keep reading to learn about big brands that use Wordpress and why you should too.

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5 Pro Tips on Website Redesign Strategies

5 Pro Tips on Website Redesign Strategies

Creating a great website involves more than color and stand out call-to-action (CTA) buttons. By applying some proven tips on website redesign strategies, you can make sure your website makes that lasting good impression on new visitors.

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Common Social Media Image Size Mistakes and How to Avoid Them

Common Social Media Image Size Mistakes and How to Avoid Them

Some business don’t follow the guidelines for social media image sizes. This might be because they don’t know or don’t see its importance in maintaining a positive online experience for their customers. Below are three mistakes businesses make when posting images online. Knowing the mistakes will help you avoid them in the future!

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Facebook Marketing Tips for Small Businesses

Facebook Marketing Tips for Small Businesses

The days of Facebook strictly being a place for friends to easily communicate with each other are long gone. Now, it is also a prime place for businesses to connect with their customers and market to them. If you are a small business owner and are not using Facebook to reach out to your customer base, you are missing out on a fantastic opportunity.

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Video Marketing Tips: Dos and Don’ts

Video Marketing Tips: Dos and Don’ts

The popularity of video marketing is growing by leaps and bounds. In fact, it has become a marketing tool that no business should overlook. Video marketing has become a necessity in business because of one thing: it works.

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SEO: The Basics

SEO: The Basics

A major digital marketing trend that you need to pay attention to is SEO. If that statement makes you ask, what is SEO, then keep reading!

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How to Develop a Solid Content Marketing Plan

How to Develop a Solid Content Marketing Plan

Content marketing is the technique of creating valuable online material. Your content can be blog posts, podcasts or images. It might also be videos, press releases or anything else you share on your website or through social media. But how do you decide what to write and how to share it? Here are the three parts to creating a solid content marketing plan.

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4 Ways Website Psychology Impacts Your Audience

4 Ways Website Psychology Impacts Your Audience

Even if you have all the basic components of a good website, you will lose customers if you don’t understand how website psychology impacts your audience. Read on for four important website building tips that will boost your conversion rate.

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