Originally published on December 10th, 2019. Updated for December 15th, 2020.
When it comes to designing a website for your business, there are many things that you need to consider. Your website’s header is the first thing many people will see. You want to be sure it makes a great impression and reflects what your brand and business is all about. Your header also needs to adapt depending on what device it’s viewed on. It needs to look and feel the same on mobile, tablet, and desktop devices. Check out these five tips on creating an attractive website header design.
1. Include information that makes it easy to interact
You want your website visitors to interact with you and your business. This could be by donating, subscribing, or buying something. It’s important to make it easy for them to take action. There are many different ways for people to interact with your business:
- Call-to-action buttons
- your company logo
- navigation links
- social media icons
- contact information pages
- shopping cart
Find the most important ones for your business and make sure those are in your website header.
2. Use easy to read fonts
Font choice is very important when it comes to your website header. The font must be readable from a glance. You should keep the words short if you can and choose fonts that are large enough and clear. Stylized fonts are harder to read, so this isn’t the place for them. If your website header is inaccessible, it makes your entire website difficult to navigate.
3. Pick a layout that flatters the logo
For your branding to be successful, you need to use your logo in your website header. You spent a lot of work getting your logo right and people should see it so they can recognize your brand. Choose a header layout that fits your logo style and shape the best. Square and round logos look best centered and rectangular ones are best off to the side.
4. Use certain design elements to reflect your branding
Make sure to be consistent in your header and the rest of your branding. Use colors complementing your logo and the personality of your brand.
5. Change it up sometimes
To make your website appear fresh, swap out your website header once in a while. Changing the layout gives your website a new look. But don’t update it too often. You still want to remain consistent and dependable. You want your website header to be memorable and reflect the feeling of your business. Your success depends on your successful branding. Want help but don’t know what to ask? Try this list of questions to ask your web designer. Or contact Technology Aloha today. We love serving heart-centered brands and organizations nationwide.
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