When you’re designing a website for your business, there are many considerations. The largest is whether to hire out for your website design. By having a professional do the work for you, you will get a polished website. Though there are some things you can DIY to make it look professional, a web designer will add great value. To gain more attention and inspire conversions, you must have a professional-grade website. But there are ket parts to consider when deciding between web design packages.
There are a few different web design packages you can choose from. They each come with their own pros and cons, so you need to check each package for your individual business needs.
Freelancer
Freelancer Pro
You will have more support with common troubleshooting problems.
Freelancer Con
The largest risk is in the selection process. It’s important to make sure to vet them and verify they are professionals. You also need to make sure they are a good fit for what you’re looking for.
Professional Website Company
Website Company Pro
A professional website company will be able to offer a more strategic plan for your website. These companies are well-versed in current trends and best practices. You will have people with experience in many different areas.
Website Company Con
Having a website is key, but you also need an online presence in social media and search engines. Some website companies offer basic SEO and Social Media Management. But those offers may be generic and not work for you. Plus larger companies provide a lot of services which makes them very expensive.
Full-service Digital Marketing Agency
Digital Marketing Agency Pro
A full-service digital marketing agency will help you build an entire website and marketing campaign. These professionals will be able to work on many items you don’t have time for such as:
- Ongoing improvements/updates
- Ads
- Professional writing
- Keyword search optimization
- Email marketing
- Social media management
Look for one that has experience with other companies in your industry.
Digital Marketing Agency Con
There are many different agencies out there. It’s important to find one that is not only experienced but will fit well with your company’s culture. Compatibility is a must and is often hard to gauge right away.
Remember
There are several downsides to designing a website yourself. So consider hiring a professional to do it for you. No matter your business and goals, you’re sure to find something that will fit your needs. Technology Aloha provides purpose-driven web design & Internet marketing to help you succeed. Contact us today to learn more.
