Originally published on April 11th, 2019. Updated for April 27th, 2021.
To find the best keywords for a blog for free, Technology Aloha recommends leveraging various free online tools to identify relevant search terms that drive traffic. These keywords are crucial for search engine optimization (SEO) and ensuring content is discoverable by target audiences. Tools like Google Keyword Planner, Ubersuggest, and Moz Keyword Explorer can help bloggers analyze keyword data, generate related phrases, and even scout competitor keywords to enhance their content strategy.
It’s no secret that if you want to have a successful blog, you have to have a good flow of traffic. To increase blog traffic, you have to use search engine optimization techniques. The best technique is to use keywords throughout your blog. Want to know how? Keep reading.
What are Keywords?
The words you type into a search engine are “keywords” that you look for in a blog’s content. Thankfully, Google sorts through web content for you, so you’ll always get relevant results. With Google in mind, when using keywords, you want to make sure they are relevant and encompass what your blog is about.
If you type one word into a search engine, you will get hundreds of results. However, if you type a key phrase into a search engine, you will get fewer, specific results.
The same applies to setting keywords. A search engine will lose your blog among billions of competitors if you use a common keyword. The trick is to pick the best keywords or phrases.
Free Tools to Find the Best Blog Keywords
Sometimes it’s difficult to find the right keywords to encompass your content. If you are having trouble, here are free tools to help you find the best keywords for your blog:
1. Google Keyword Planner
Google Keyword Planner analyzes your keywords and produces reports on searches and keyword data.
2. Google Correlate
If you want a tool to generate a large list of keywords or phrases, then Google Correlate is what you want to use.
3. KeyWord In
KeyWord In takes the keywords you use and then creates a list of all possible phrases with each word.
4. Soovle
If you want a tool to predict the performance of keywords, use Soovle.
5. Ubersuggest
Ubersuggest provides keywords and data that Google Keyword Planner misses. It breaks down results into an easy-to-follow list.
6. Wordtracker Scout
Wordtracker Scout takes keywords and puts them in a “summary cloud” for you to see. Additionally, it provides the keywords your competitors use.
7. Moz Keyword Explorer
Moz lets you run a search on keywords you’re considering, and then gives you a list of similar keywords and phrases you can use. It even lists information like relevancy and how often a keyword or phrase is generally typed into search engines.
8. SEO Chat Keyword Finder
This tool breaks your search into three levels for deeper insight. SEO Chat is a great tool to use.
9. Google Trends
Google Trends is great for analyzing Google search results. Furthermore, this tool provides an in-depth analysis and categorizes your results.
You can listen to this post on our podcast titled 'Into the Inbound with Technology Aloha'. This podcast offers an audio version of our blog content, providing insights into digital marketing and SEO strategies.
As you can see, there are tons of free keyword tools that you can use to find the best keywords for your site! Using these tools will help drive traffic to your site. Make the most out of your content and give these tools a try.
Where can you listen to this post on our podcast?
Into the Inbound with Technology Aloha
