Soleil Luna Salon Website Redesign & SEO Case Study

Fall 2012, Spring 2021 – Summer 2023

What was the Soleil Luna Salon project about?

Soleil Luna Salon is a high-end hair salon on Maui that offers hair and bridal services. We have been working with the client since 2012, which makes them one of our longest-standing clients!

Soleil Luna came to us initially because they had half of a website that was not functional. The website was not meeting the client’s needs. When we first met the client, they offered many different kinds of services. We built their website back in 2012 to showcase their various salon and spa services. We also provided ongoing maintenance for the site, which allowed it to last eight years.

In 2020, the client came back to us with a new vision for their brand. We helped them refresh their look by updating their logo and color palette. After the rebranding process, we rebuilt the website to match the client’s updated look. The website rebuild included integrating its salon booking system into the site. This allows Soleil Luna’s clients to easily book their appointments online. We also integrated an Instagram gallery on the website. The Instagram photos are automatically synced to the website photo gallery when they are posted.

Soleil Luna’s new website has allowed them to continue to broaden their client base. The Instagram gallery has been a great way for the client to showcase their work and highlight what makes them special. The user experience improved greatly when the scheduling software was integrated into the website. We are happy to have Soleil Luna as such a long-standing client. We are also looking forward to continuing its ongoing maintenance.

What services did Technology Aloha provide for Soleil Luna Salon?

For Soleil Luna Salon, Technology Aloha provided comprehensive website design and ongoing support. This included the initial website build in 2012, a complete rebuild in 2020 after rebranding, and continuous maintenance to ensure the site's functionality, security, and integration with booking systems and social media.
Preview of Soleil Luna Instagram Gallery
Preview of Soleil Luna Salon Website
Booking page for Soleil Luna Salon website

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Frequently Asked Questions

1 What does your website redesign process involve, especially for updating a brand's look?

For Soleil Luna Salon, we helped refresh their brand by updating their logo and color palette. Following this, we rebuilt their website to align with the updated look and feel, ensuring a cohesive online presence.

2 Can you integrate online booking systems and social media feeds into new or existing websites?

Yes, for Soleil Luna Salon, we integrated their salon booking system directly into the site, allowing clients to easily book appointments online. We also integrated an Instagram gallery that automatically syncs new posts to the website.

3 What kind of ongoing support and maintenance do you provide for websites?

We provide ongoing maintenance for websites, as demonstrated by our long-standing relationship with Soleil Luna Salon. We maintained their initial site for eight years and continue to provide ongoing maintenance for their new website.

4 How does your web design work help businesses broaden their client base and showcase their services?

The new website for Soleil Luna Salon helped them broaden their client base. Features like the integrated Instagram gallery allowed them to effectively showcase their work, and the improved user experience from the scheduling software also contributed to client acquisition.