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Importance of Content Marketing in SEO

Importance of Content Marketing in SEO

The importance of content marketing in SEO can’t be overstated. Focus on creating high quality content that is valuable and relevant to your target audience for the best results.

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7 Big Brands Using WordPress Right Now (and why you should too)

7 Big Brands Using WordPress Right Now (and why you should too)

Nothing good is free and nothing free is good. This is a good rule of thumb in life but definitely not true when it comes to Wordpress, one of the top website builders. Wordpress has been, inaccurately, labeled as good for small blog sites only. In reality, some of the largest and most diverse brands use Wordpress. It meets their unique needs and styles. Keep reading to learn about big brands that use Wordpress and why you should too.

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Common Social Media Image Size Mistakes and How to Avoid Them

Common Social Media Image Size Mistakes and How to Avoid Them

Some business don’t follow the guidelines for social media image sizes. This might be because they don’t know or don’t see its importance in maintaining a positive online experience for their customers. Below are three mistakes businesses make when posting images online. Knowing the mistakes will help you avoid them in the future!

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Facebook Marketing Tips for Small Businesses

Facebook Marketing Tips for Small Businesses

The days of Facebook strictly being a place for friends to easily communicate with each other are long gone. Now, it is also a prime place for businesses to connect with their customers and market to them. If you are a small business owner and are not using Facebook to reach out to your customer base, you are missing out on a fantastic opportunity.

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Video Marketing Tips: Dos and Don’ts

Video Marketing Tips: Dos and Don’ts

The popularity of video marketing is growing by leaps and bounds. In fact, it has become a marketing tool that no business should overlook. Video marketing has become a necessity in business because of one thing: it works.

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SEO: The Basics

SEO: The Basics

A major digital marketing trend that you need to pay attention to is SEO. If that statement makes you ask, what is SEO, then keep reading!

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How to Develop a Solid Content Marketing Plan

How to Develop a Solid Content Marketing Plan

Content marketing is the technique of creating valuable online material. Your content can be blog posts, podcasts or images. It might also be videos, press releases or anything else you share on your website or through social media. But how do you decide what to write and how to share it? Here are the three parts to creating a solid content marketing plan.

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Social Media 101: Know Your Target Market

Social Media 101: Know Your Target Market

Knowing your target audience is a key part of reaching them on social media. Only after you know who your target audience is, can you create ads that speak to them. Keep reading to learn more about how to define your social media target market and how to reach them.

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Pinterest for Nonprofits

Pinterest for Nonprofits

Pinterest is an incredibly useful social media marketing tool. There are many ways you can use it to help build awareness of your nonprofit and gain support for continuing to serve communities and achieving your goals.

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Micro-Influencers and Nonprofits

Micro-Influencers and Nonprofits

Influencer marketing is a way for people of a specific audience to see a familiar face of someone they know and trust, and connect it to your business or product. This builds up a good reputation for your brand and is very beneficial in the social media world.

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Finding Your Instagram Aesthetic

Finding Your Instagram Aesthetic

As a business, you need to make sure you have the right Instagram aesthetic for your brand. The perfect aesthetic will help draw more traffic to your page.

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Common Social Media Image Size Mistakes and How to Avoid Them

Common Social Media Image Size Mistakes and How to Avoid Them

Some business don’t follow the guidelines for social media image sizes. This might be because they don’t know or don’t see its importance in maintaining a positive online experience for their customers. Below are three mistakes businesses make when posting images online. Knowing the mistakes will help you avoid them in the future!

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Reputation Management is Crucial for Your Small Business

Reputation Management is Crucial for Your Small Business

Having a good reputation is crucial to having a successful small business. There are proactive steps you can take to manage your reputation. This will ensure you and the business have a positive light seen by the public. Here are some reasons why.

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Facebook Marketing Tips for Small Businesses

Facebook Marketing Tips for Small Businesses

The days of Facebook strictly being a place for friends to easily communicate with each other are long gone. Now, it is also a prime place for businesses to connect with their customers and market to them. If you are a small business owner and are not using Facebook to reach out to your customer base, you are missing out on a fantastic opportunity.

read more
Video Marketing Tips: Dos and Don’ts

Video Marketing Tips: Dos and Don’ts

The popularity of video marketing is growing by leaps and bounds. In fact, it has become a marketing tool that no business should overlook. Video marketing has become a necessity in business because of one thing: it works.

read more

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